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gopair gṛṇadbhiḥ sva-yaśo balānvitaḥ
paśūn puraskṛtya paśavyam āviśad
vihartu-kāmaḥ kusumākaraṁ vanam
Śrīla Sanātana Gosvāmī has explained the various meanings of the word mādhava as follows: Mādhava normally indicates Kṛṣṇa to be “the Lord, who is the consort of the goddess of fortune, Lakṣmī.” This name also implies that Lord Kṛṣṇa descended in the dynasty of Madhu. Since the spring season is also known as Mādhava, it is understood that as soon as Lord Kṛṣṇa entered the Vṛndāvana forest, it automatically exhibited all the opulences of spring, becoming filled with flowers, breezes and a celestial atmosphere. Another reason Lord Kṛṣṇa is known as Mādhava is that He enjoys His pastimes in madhu, the taste of conjugal love.
Lord Kṛṣṇa would loudly sound His flute as He entered the forest of Śrī Vṛndāvana, thus giving inconceivable bliss to all the residents of His hometown, Vraja-dhāma. These simple pastimes of playfully entering the forest, playing on the flute and so forth were performed daily in the spiritual land of Vṛndāvana.